Thursday, 23 March 2017

Logo update for our band

We thought that we should update our logo so that it looks more professional. As a group we thought it was best that we made the typography of the bands name 'Firelight Falcons' the same as it is on our band website and CD pack so it the same throughout are whole product. 

Another thing that we changed is the background to a golden colour because we felt that with the bright yellow and red background it looked a bit unprofessional with us doing it on Paint. Therefore, using a more professional software we used Photoshop to make the background gold and then we added in the bands name.

After this we updated the logo on all our social media and YouTube.

Here is how it looks:



Updates and changes to website

Over time we have been making developments to our band's website. These include:
  1. Changing the background on the majority of the pages as we felt that there were too many trees which meant it got quite repetitive. Therefore, to make it interesting we included some photos we had taken away from setting of the music video which still had a nature aspect to them. 
  2. As a group we thought we should change the font for their band name 'Firelight Falcons' as previously it was quite a bulky font and did not stand out much with it having lower caps other than the start of the words. Therefore, we changed it to 'Marzo' which stands out more as it has a thinner style to the text but puts all the letters as capitals. 
  3. On the ABOUT page we removed the singular shot of one of the band members and added a group one with a slideshow underneath with a picture of all the members individually. Also, we inserted another quote from a made up magazine. 
  4. We added 'Account' and 'Help' buttons as we noticed band websites have them in order to buy merchandise but also for obvious help reasons for new comers to the site. 
  5. We put Spotify and iTunes buttons to the homepage of our website above the album to show the multiple ways people can access music currently, from streaming, buying on an app, as well as ordering a physical copy online through the band's shop. 
  6. On our HOME and MUSIC pages we added our final front cover to our album playlist. 
  7. We rearranged the SHOP page so it looked more professional, this included changing the set out of some of the merchandise and prices, along with the font of the titles. We also put the album into the shop. 
  8. We added another page called the GALLERY which includes behind the scene shots of the band members. 
  9. For the CONTACTS page we created emails for all the addresses we made up so they actually worked. 
  10. Finally, we added a slideshow on our HOMEPAGE of snapshots from our music video and on the VIDEOS tab we added our final music video.
Link to website: https://firelightfalcons.wixsite.com/officialwebsite

Tuesday, 21 March 2017

Updated photos for CD Booklet

Today we decided that it would be quicker and easier if we asked each band member to take individual mid shot photos of them against a brick wall. The reason we decided to do this is because when it came to editing a brick wall onto each image green screen photo on Photoshop it was taking too long.

Although the previous photos won't go to waste as we have used them as behind the scene photos on our website, as well as, adding some to our About page to introduce the band. Furthermore, Laura edited accurately a long shot band photo onto a brick wall using Photoshop, which we will be using to the back page of the booklet.

The photos that we took today will need to be colour corrected so that they are darker so it matches the rest of the darker themed package.

Here are some of the photos we took:





















Sunday, 19 March 2017

Taking photos for our CD Booklet

We did a photo shoot of our band for our website and the CD booklet insert to make our music video more realistic as usually real artists/bands use pictures on their website and CD's to promote and market themselves to their target audience. To organise the place and time for this photoshoot my group and I created a group chat on Facebook messenger with ourselves and the boys we asked to be our band members to figure out a time and place everyone was free. We decided to do it Monday and Friday break time.

On the Monday we focused on getting shots of the band for the front and back cover, while on Friday we focused more on the CD booklet and website photos. Also, on Friday to make sure that we got enough photos we changed the shutter speed so many photos could be taken at a time and Alex (one of the boys in the band) wore the shirt that the main girl in our music video finds, which shows an intertextual reference to the music video.

Here are some of the photos we took on Monday:





Here are some of the photos we took on Friday:














Wednesday, 8 March 2017

Update on draft

Today we updated our music video again from the feedback we received from our last draft. 
Here are the changes we made:
  • During the part when the photo is in the sink, ripped and thrown away we added fire overlays to break the shots up and to make it look more dramatic as it builds up with the music until the instrumental when the fast cuts and flashes represent the girl having a breakdown. Also, it is a binary opposite with the water and fire.
  • Fixed the timing as the lip syncing was slightly out of sync and adjusted the timings for the fast cuts.
  • Changed the coat shot to footage of the main girl walking past as it was more interesting while the previous shot seemed like it dragged on.
  • We slowed down the shot of the holding hands as the insert shot of Elsie broke the flow.
  • On the word 'stop' we cut to black as it fits the natural pause of the song and makes it more dramatic for what is going to happen next in the narrative.
  • We corrected some colour correction with the sleepover having more of an orange tint while the narrative side having a blue tint. We corrected the shot when the girl got home from finding the boys shirt as the camera adjusted to the lighting, so the footage needed a sharper tint of blue as the footage looked a bit grainy and we wanted to make the colour correction more evident.
  • We changed the fade out at the end of the video as it stopped a bit abruptly and we wanted it to be smoother.
  • We fixed the shot of Elsie clenching her hand by cutting it to a correct moment, duplicating it and putting it in reverse, as it looked a bit anti-climatic and did not fit the song. 

We got a teacher to watch it to get a fresh view on it, here is some improvements they suggested:


Friday, 3 March 2017

Glitch effect

We added a glitch effect on the last shot before the instrumental because it segways well into the quick cuts of Elsie having a breakdown as it initiates the broken shots. 

Here is a screenshot of how it looks on our video:


Here is a tutorial video we watched on YouTube about how to do the glitch effect: